- Learn how which traffic is converting the most and change your marketing promotions
- Find out what page of your site has the worst bounce rate and change it
- Track your promotional efforts with clicks, events, conversion or goals
- Utilize multi-channel funnels to find out where the best path to conversion really is
- Learn about how long people spend on your site and where they are spending the most time
- Back your decisions with data-driven information
- Become more responsive to the behavioral shifts on your site with real-time analytics
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